EMS
Techwick

No matter what the conditions, the key to staying out is staying dry. The EMS Techwick sub-brand of products helps you do exactly that. The collection needed some help coming to life digitally and in the EMS stores. The goal here was to convey a mountain of technical fabric information in an engaging and customer friendly way. The landing page, in-store graphics and hang tags gave them exactly what they needed in order to make an informed decision.